The names behind the finds

Brands worth knowing.

Some you've heard of. Some you haven't. All have something that made us look twice.

4 finds in our notebook

Joseph Joseph

Familiar household objects redesigned around real annoyances.

Meet the brand
4 finds in our notebook

Present & Correct

Stationery and desk objects with strong design character.

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4 finds in our notebook

Zara Home

Interesting things we're happy to have discovered.

Meet the brand
2 finds in our notebook

MUJI

Thoughtful everyday objects with unusually good small details.

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1 find in our notebook

String

Interesting things we're happy to have discovered.

Meet the brand
1 find in our notebook

Yamazaki

Compact organisation designed around awkward everyday spaces.

Meet the brand

The WATC way

We're an independent discovery site, not a retailer. We select the products we think deserve a second look and link to the people who sell them.